The 2nd step in your home business game plan requires info product creation for what we call a low cost item. This establishes the entrepreneur as being:
1. Passionate about the needs within their niche
2. Committed to delivering valuable resources
3. Capable in their leadership role (confident enough to charge money)
Information product marketing is everywhere and thanks to the internet the process from idea to first sale is fast and easy.
Your low cost information products and services should be simple and congruent with any free products you've created. They should step up and deliver more by offering a specific solution to an urgent problem.
Step 1: Identify An Urgent Problem Within Your Niche
This could be one of the first issues you had to overcome when starting your business. You may have done everything correctly or you may have faced issues that complicated matters.
All of your experiences are valuable to someone who's never had them especially if they're about to go through the same trials. Your perspective is unique because it gives others who will come behind you a glimpse into the future.
Step 2: Formulate The Problem/Solution Syntax
This process actually pulls together most of the info product creation details which is why entrepreneurs should always keep wisdom journals.
Once you learn how valuable problems actually are you'll begin to look at them as opportunities for profit. It goes against common sense to look for challenges and difficulties but reality pays handsomely to the one who prevails.
Everyone resonates with an unquestionable conclusion. If your solution works it can be backed up with a guarantee or promise.
Step 3: Frame The Solution With Benefits
One of the greatest incentives to create info products is also the incentive to buy them... they save time.
If I have a choice between reading an info product that promises to help me setup an account at xyz.com following a step by step process or going to xyz.com and trying to figure it out myself...
Saving time is only one of thousands of possible benefits that information products offer. This is why an understanding of your niche will prove vital because you'll know exactly what they consider the 'BEST' benefits.
Even listing the benefits you're looking for yourself can begin to frame an information product or service. Wherever you decide to start, you're only two steps away from creating your first info product.
1. Passionate about the needs within their niche
2. Committed to delivering valuable resources
3. Capable in their leadership role (confident enough to charge money)
Information product marketing is everywhere and thanks to the internet the process from idea to first sale is fast and easy.
Your low cost information products and services should be simple and congruent with any free products you've created. They should step up and deliver more by offering a specific solution to an urgent problem.
Step 1: Identify An Urgent Problem Within Your Niche
This could be one of the first issues you had to overcome when starting your business. You may have done everything correctly or you may have faced issues that complicated matters.
All of your experiences are valuable to someone who's never had them especially if they're about to go through the same trials. Your perspective is unique because it gives others who will come behind you a glimpse into the future.
Step 2: Formulate The Problem/Solution Syntax
This process actually pulls together most of the info product creation details which is why entrepreneurs should always keep wisdom journals.
Once you learn how valuable problems actually are you'll begin to look at them as opportunities for profit. It goes against common sense to look for challenges and difficulties but reality pays handsomely to the one who prevails.
Everyone resonates with an unquestionable conclusion. If your solution works it can be backed up with a guarantee or promise.
Step 3: Frame The Solution With Benefits
One of the greatest incentives to create info products is also the incentive to buy them... they save time.
If I have a choice between reading an info product that promises to help me setup an account at xyz.com following a step by step process or going to xyz.com and trying to figure it out myself...
Saving time is only one of thousands of possible benefits that information products offer. This is why an understanding of your niche will prove vital because you'll know exactly what they consider the 'BEST' benefits.
Even listing the benefits you're looking for yourself can begin to frame an information product or service. Wherever you decide to start, you're only two steps away from creating your first info product.
Who else wants this 'Online Home Business Blueprint?' See exactly where 'Info Product Creation' fits in the master plan.
"I recall the anxiety of knowing that I had all the pieces but just couldn't put the online business puzzle together.
Before I had this 'Blueprint' it was just like having a 1000 piece puzzle with no picture to go by."
"It would have been so much easier to get started with this guide in hand rather than learning bit by bit or mistake by mistake. Now that I have this design it is easy to see where my business can be improved."
You can increase conversions like crazy if you know where to fix the problem but without a comprehensive design or blueprint finding the problem is harder than fixing it.
"I recall the anxiety of knowing that I had all the pieces but just couldn't put the online business puzzle together.
Before I had this 'Blueprint' it was just like having a 1000 piece puzzle with no picture to go by."
"It would have been so much easier to get started with this guide in hand rather than learning bit by bit or mistake by mistake. Now that I have this design it is easy to see where my business can be improved."
You can increase conversions like crazy if you know where to fix the problem but without a comprehensive design or blueprint finding the problem is harder than fixing it.
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